#BusinessStrategy



Understanding Animal Spirits: A Guide for young entrepreneurs

News & Press · 2nd April 2024

“Animal spirits,” a term coined by economist John Maynard Keynes, refers to the emotions and instincts that influence economic decisions. For young entrepreneurs, understanding these psychological factors can be crucial in navigating market trends and making informed business decisions. Here’s […]

Book review: The diary of a CEO by Steven Bartlett

News & Press · 27th January 2024

Steven Bartlett’s “The Diary of a CEO” offers a candid and insightful look into the mind of one of the UK’s most successful young entrepreneurs. Known for founding Social Chain, Bartlett’s journey from a university dropout to a multi-millionaire CEO […]