Understanding Animal Spirits: A Guide for young entrepreneurs

News & Press · 2nd April 2024

“Animal spirits,” a term coined by economist John Maynard Keynes, refers to the emotions and instincts that influence economic decisions. For young entrepreneurs, understanding these psychological factors can be crucial in navigating market trends and making informed business decisions. Here’s […]

Listen to your customers

News & Press · 20th January 2024

In the competitive landscape of today’s market, understanding and meeting customer needs is crucial for business success. One of the most effective ways to achieve this is by actively listening to your customers. Customer feedback can provide valuable insights that […]